Ultimate SEO checklist: 43 tips to optimize your website
Use this SEO checklist to optimize your site for both Google and AI-driven search results.
General SEO
Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
10 SEO best practices for Google and AI search
SEO best practices that hold up in AI search, where Semrush found the average visitor is worth 4.4x an organic one.
Internal links: ultimate guide + strategies
Internal links help users, search engines, and AI crawlers understand your site. Here‘s how to fix issues holding you back.
We rebuilt SEOquake, Semrush’s free SEO Chrome extension
Semrush released a rebuilt version of SEOquake, the free Chrome extension for running quick page-level SEO checks without leaving your browser.
8 Bad SEO Practices to Avoid & What to Do Instead
Bad SEO practices can harm a website‘s rankings or credibility. Or go against Google‘s guidelines.
Google Ranking Factors and How to Optimize for Them
Key Google ranking factors include content quality, linking domain variety, and page experience elements.
News SEO Guide: How to Optimize News Articles for Search
Learn how to optimize news articles for Google News, Google Search, and LLMs to drive more site traffic.
What Is a SERP? Search Engine Results Pages Explained
Learn what SERPs are, how search engine results pages work, and how to rank higher in search.
5 Best Web Hosting Services in 2025 (+ How to Choose)
The best web hosting services are Hostinger, SiteGround, Hosting.com, DreamHost, and IONOS. Learn why in this guide.
Small Business SEO: What It Is & How to Get Started
Follow the steps in this guide to improve your small business’s visibility in search engines.